Fiinovation CSR - Opportunities and threats of corporate social responsibility in India

 

In this modern era, Consumer is the king. Every company is incomplete without consumer, employees, stakeholders, society, suppliers, distributors etc. The company’s success and survival are in the hands of consumers.  If the companies will do well for the society, environment, government, stakeholders, consumers and suppliers, etc. then only it will be able to achieve its goals otherwise it will not survive for long. Nowadays, companies are taking initiatives for the CSR activities and they know their responsibilities and duties and they are also trying to contribute more and more for them. CSR has come a long way in India.  India is the first country to legally mandate corporate social responsibility. CSR is divided into three theories such as utilitarian theory, managerial theory and relational theory. The utilitarian theory explains social cost and idea for functionalism and neo-functionalism, the managerial theory explains political approaches, globalization pressure, and domestic political structures, and the relational theory explains the related environment. Fiinovation aims “To ensure that development is not only sustainable and simplistic, but accessible as well”. Fiinovation practices include health, education, livelihood, and environmental skills.

Corporate social responsibility is the positive activity which is performed by any company, business or organization that affects the employees, society, local authorities, environment and economy positively. Fiinovation CSR is related to making sustainable development, improvement of human society, local community and contribution in the eradication of social evils and by not forgetting the rules and regulations and law. There are many companies who are engaging themselves in this activity at higher levels and contributing to society, utilizing and managing in a better way. CSR programs can be related to education, environment, health care, infrastructure, protection and technology awareness etc. There are three main concepts where companies usually focused on are human resource management, environmental management and social distribution. Human resource management consists of providing a safe and friendly working environment to customers, suppliers and employees, to value corporate culture, to ensure maximum satisfaction to customers, and to provide an authoritative explanation. The social contribution consists of providing welfare of the society, contribution to local communities and authorities, good corporate citizenship, and assisting for reconstruction after a disaster Fiinovation projects. Environmental management consists of providing efforts to achieve low carbon society, recycling of wastes and scrap Bio-conservation activity, make use of efficient energy tools etc.

 The corporate world realized that today’s scenario of globalization needs CSR and without the presence of CSR, company’s can’t compete effectively and efficiently in the market. CSR strategies are helpful for future decisions related to investments,  competing with MNCs, increasing international relationships, enhancing creditworthiness, reputation, recognition and building a brand image, etc. Fiinovation CSR helps to create lots of opportunities for companies or businesses, such as better visibility of the business in all areas, the better impact of the brand image of the business house on the minds of customers, deep understanding of mutual dependency and highest potential of mutual benefits. Sometimes CSR creates the risk such as, we all know India is the first country to legally mandate CSR that makes CSR spending compulsory as a percentage of their annual profit and for these rules and regulations are strict. Some companies still may be using old CSR language, not keeping up with new buzzwords. Business operations can be slowed by the internal bureaucracy created by CSR. Core competencies and less photogenic operations can be ignored.

Innovative Financial Advisors Pvt. Ltd. (Fiinovation) is a global consulting company operating in multiple disciplines of the social development sector with an emphasis on CSR and Sustainability. Fiinovation was established in 2008, by Dr. Soumitro Chakraborty. It basically focuses on social problems such as age, gender, equality, livelihood for women,  waste management, rain harvesting, open defecation, disaster management, rural tourism,  impact on health, manual scavenging, affirmative action, antenatal care, agriculture development,  etc. Fiinovation projects have mentioned all their projects based on social problems. Fiinovation’s main specialities are CSR-CSO Partnership, Initiative Design & Management, Monitoring & Evaluation- Need Assessment, Baseline, Mid-line, Endline Study & Impact Assessments, CSR Policy Design, CSR Livelihood, Skill Development, Education, Health,  Environment Projects & Initiatives. Simplicity, transparency, and quality are three morals shown in every Fiinovation project. Fiinovation CEO  Dr. Soumitro Chakraborty and team are honoured by many awards in the field of Health, Education, Environment and Livelihood with a focus on CSR & Sustainability.  Many corporates, organizations and NGOs have appreciated Fiinovation CSR activity projects and are also covered by well-known media channels too.  Corporate social responsibility activities are mentioned in Fiinovation Blogs that explains how solving social problems is their first responsibility. 

We can contact Fiinovation through their social media sites like Facebook, Twitter, Linkedin as they keep transparency about their work.

Following are the Links:

Fiinovation Facebook

Fiinovation Twitter

Fiinovation Linkedin

Fiinovation Delhi NGO address: 24/30, Ground Floor, Okhla Industrial Estate, Phase III New Delhi – 110020, Delhi, India

Fiinovation client login - CSR in an era of Covid-19

Every organization should take part in Corporate Social responsibility. It helps to improve sustainability growth and sincerity towards social responsibility, and the activities that are conducted by the company which helps to achieve goals. Covid-19 pandemic hugely affects the world and the economic impact of the 2020 coronavirus pandemic in the world has been largely disruptive. COVID-19 pandemic has changed the world in many ways. Due to COVID- 19 pandemic, several countries across the world have declared lockdown. Due to lockdown billions of people who are now sitting at home, and lots of businesses who are shutting down and ceasing almost all economic activity.

Covid-19 pandemic leads to many serious issues such as unemployment, global poverty, food and shelter problems, labour underutilisation, the rapid decline of economy etc. According to a United Nations International labour organization (ILO) report, there are 188 million people unemployed. In addition, 165 million people do not have enough paid work, and 120 million have either given up actively searching for work. In total, more than 470 million people worldwide are affected as well as poverty also has extremely increased. In COVID-19 pandemic period several countries who are facing natural disasters such as flooding, earthquakes, wildfire etc. It makes the situation more difficult for countries.

There are many organization's who are constantly taking part in Contribution, and having the help of countries to solve the issues of the Covid-19 pandemic crisis. We are definitely in a time of need right now and transferring the ideals of CSR to the dislocation caused by COVID-19 can be of great benefit now for all of us, as employees, as consumers and most importantly, as people trying our best to get through an extremely challenging time.

Fiinovation family bridges the gap between the NGO and the companies and gives proper guidance to invest in the CSR activities which will benefit the society. Fiinovation team always focuses on how their Fiinovation CSR activities make impactful for the developing nation India. They mainly focus on social problems. Innovative Financial Advisors Pvt. Ltd (Fiinovation) is a leading research and advisory firm that offers expertise in the corporate social responsibility (CSR) and sustainability domain. Fiinovation’s main aim is to provide funds to other NGOs and working on their Corporate Social Responsibility activities. Due to Covid-19 pandemic fiinovation provides many funds to other NGOs and also working on their own projects to go to affected areas and provide help. Fiinovation visits many affected areas and provides direct relief such as recently Fiinovation visits Udaipur, Rajasthan, supported by Sandvik Asia where they had provided technical support for a relief and awareness project and aimed at providing essential supplies to 500 underprivileged families and generating awareness by conducting sensitization campaigns on hygiene for containment of coronavirus and provide direct relief to the families of poor, migrant daily-wage earners, mine workers, construction labourers and others who were unemployed due to COVID-19. Fiinovation and SMS India Pvt. Ltd, Gurugram (SMS group Germany subsidiary) joined hands and designed a community level CSR project for fostering awareness for COVID 19 and aiding the marginalized section of the society in Sakore Nagar and Shivaji Nagar, Pune. The project helped the financially weak section of the targeted areas by providing the essential supplies amidst lock-down and spread awareness on basic hygiene and advisory guidelines to safeguard the vulnerable community from the pandemic. Apart from provisioning food rations, hygiene kits were also distributed among the beneficiaries in order to encourage them to adopt safe hygiene practices. Fiinovation provided technical support for a COVID-19 Relief and Awareness project in Mahesana, Gujarat, supported by Sandvik Asia Pvt. Ltd. The project was implemented in Rajpur village and other surrounding villages near Sandvik’s plant in Gujarat and provided dry ration and hygiene kits to over 500 underprivileged families throughout the lockdown. Innovative Financial Advisors Pvt. Ltd. (Fiinovation) and SMS India Pvt. Ltd, Gurugram, designed a multi-layered CSR project to support the vulnerable section of the community. The project was implemented in the Khordha district of Odisha and benefited around 2500 households of the area. The intervention’s main objective was to foster awareness for COVID 19 and aid the vulnerable and destitute with essential supplies to enable them to cope up with the deadly pandemic and its repercussions. Fiinovation joined hands with Admitad India, a part of Admitad- a global affiliate network. As part of the partnership, a community-level intervention was designed to support the people living in the slum regions around Delhi-NCR, and also the migrant labourers. Ration kits along with essential commodities such as masks, sanitizers and hygiene kits were distributed among the families of the labourers and daily wagers. The project also focused on generating awareness on various precautionary measures to ensure the safety of beneficiaries.

Fiinovation always talks about many major problems such as waste management, rain harvesting, open defecation, disaster management, rural tourism, how to achieve universal health coverage in India, affirmative action and CSR for promoting livelihood for women, how to redefine CSR sector, gender equality, how CSR makes your startups most impactful, survival on streets, drugs impact on health, manual scavenging, CSR for agriculture development, antenatal care, female participation in agriculture in India. They have mentioned their work in Fiinovation Blogs that explains how solving social problems is their first responsibility. They primarily focus on practise areas like health, education, livelihood skills and environment. Fiinovation provides its services to both corporations and civil society organizations (CSOs) in carrying out field research studies, forging alliances, designing CSR policy of corporations. fiinovation has done many successful projects, the following mentioned projects in their fiinovation projects. Fiinovation CSR activities are appreciated by many corporates and the Fiinovation news about their latest projects is also covered by well-known media channels like ANI News and economic times. In February 2017 Fiinovation and Uflex Ltd jointly awarded for Best Environment-Friendly Projects and the title of the project was Natural resource conservation & optimization of ecosystem services’’. The Fiinovation team always focuses on how their Fiinovation CSR activities make impactful for developing nation India. They mainly focus on social problems. Fiinovation believes action speaks louder than words. They have mentioned their work in Fiinovation Blogs that explains how solving social problems is their first responsibility. Fiinovation CEO Dr. Soumitro Chakraborty and his team are working for new upcoming projects and are also honoured with many awards for their work.We can contact Fiinovation through their social media sites like Facebook, Twitter, Linkedin as they keep transparency about their work.

Following are the Links:

Fiinovation Facebook

Fiinovation Twitter

Fiinovation Linkedin

Fiinovation Delhi NGO address: 24/30, Ground Floor, Okhla Industrial Estate, Phase III New Delhi – 110020, Delhi, India

Fiinovation CSR | Sustainability in India

“Vasudhaiva Kutumbakam” means “the world is one family”. This phrase captures the spirit of India’s approach to all aspects of life including economic development. India has played a key role in shaping the Sustainable development Goals and ensuring the balance among its three pillars — economic, social and environmental. India has launched many programs to make progress towards these goals. India has played an important role in shaping the Sustainable Development Goals (SDGs). India’s commitment to the national development agenda and SDGs, the Parliament of India has taken exemplary initiatives to propel the SDG agenda forward. Parliament of India has organized several forums, which helped achieve the SDGs.

India’s main issues that lead to destruction are poverty, gender inequality, malnutrition, lack of education, population, extreme hunger, trafficking, climate change, and resource mobilization, etc. Due to this Parliament of India has organized several forums to develop policy and action perspectives on the elimination of poverty, promoting gender equality and addressing climate change. The main goals of India is now to improve the situations that lead the problems of decreasing a sustainability growth, India started conducting several programs in various categories, such as End Poverty in All its Forms Everywhere, End hunger, achieve food security and improved nutrition and promote sustainable agriculture, Ensure healthy lives and promote wellbeing for all at all ages, To Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation, Achieve gender equality and empower all women and girls, Conserve and sustainably use the oceans, seas and marine resources, Revitalize the global partnership for sustainable development, Reducing the Burden of Non-Communicable Diseases, Preventing Communicable Diseases, Agricultural Productivity and Farmers’ Income, Sustainable and Adaptive Agriculture, Promoting Resilience against Disasters, Ensuring Access to Basic Services, Strengthening Social Safety Nets, Overcoming the Digital Divide and Leveraging ICT, Strengthening Capabilities in Science, Technology and Innovation, Increasing access to employment.

India is the first country to legally mandate corporate social responsibility, the reason is that CSR helps India to achieve sustainable development and gaining social responsibility, according to section 135(1) provides that companies having a net worth of Rs. 500 Crore or more or turnover of Rs. 1000 Crore or more or net profit of Rs. 5 Crore during the immediately preceding financial year is required to form a CSR committee of their board of directors. This CSR policy that is formed is required to indicate the activities and the projects that will be undertaken in the areas specified in Schedule VII of the Act along with the recommended amount of expenditure to be incurred in conducting such activities, It helps to improve sustainability growth and sincerity towards social responsibility, and the activities that conducted by the company which helps to achieve goals. The government conducted many programmes that would directly contribute to the advancement of the SDG agenda. Such as, Pradhan Mantri Jan Dhan Yojana (PMJDY) which is the world’s largest financial inclusion programme, there are many sponsored schemes to provide employment, connect villages to cities through roads, build houses for the poor and offer education in the states, digital payments, skill development and the Swachh Bharat Abhiyaan (Clean India Campaign), free education for transgenders, the Mid-Day-Meal Programme is providing nutritious cooked meals to 100 million children in primary schools, sustainable and climate-adaptive agriculture has been boosted by, inter alia, promoting organic farming and issuing of 62 million Soil Health Cards to farmers, free polio campaign, Beti Bachao Beti Padao (Save the Girl Child, Educate the Girl Child) campaign, the Maternity Benefit Programme protects women from wage loss during the first six months after childbirth, ‘Make in India’ campaign, promoting the ‘Blue Revolution’, the Sagarmala programme is improving port connectivity, port-linked industrialization and coastal community development, Goods and Services Tax (GST), Swachh Bharat Cess (Clean India Cess) has also been levied for mobilizing resources for the Clean India Mission, etc.

There are many factors involved in shaping the Sustainable development Goals of India, such as government ( state-level, central), NGOs, Civil Society Organisations, technical experts, academics, international organizations, and other stakeholders.

Fiinovation NGO is also one of them in shaping the SDG’s. Innovative Financial Advisors Pvt. Ltd (Fiinovation) is a leading research and advisory firm that offers expertise in the corporate social responsibility (CSR) and sustainability domain. Fiinovation provides its services to both corporations and civil society organizations (CSOs) in carrying out field research studies, forging alliances, designing CSR policy of corporations. Fiinovation talks about many major problems such as waste management, rain harvesting, open defecation, disaster management, rural tourism, how to achieve universal health coverage in India, affirmative action and CSR for promoting livelihood for women, how to redefine CSR sector, gender equality, how CSR makes your startups most impactful, survival on streets, drugs impact on health, manual scavenging, CSR for agriculture development, antenatal care, female participation in agriculture in India. fiinovation has done many successful projects, the following mentioned projects in their fiinovation projects. Fiinovation family bridges the gap between the NGO and the companies and gives proper guidance to invest in the CSR activities which will benefit the society. They primarily focus on practise areas like health, education, livelihood skills and environment. Fiinovation CSR activities are appreciated by many corporates and the Fiinovation news about their latest projects is also covered by well-known media channels like ANI News and economic times. In February 2017 Fiinovation and Uflex Ltd jointly awarded for Best Environment-Friendly Projects and the title of the project was Natural resource conservation & optimization of ecosystem services’’. The Fiinovation team always focuses on how their Fiinovation CSR activities make impactful for developing nation India. They mainly focus on social problems. Fiinovation believes action speaks louder than words. They have mentioned their work in Fiinovation Blogs that explains how solving social problems is their first responsibility. Fiinovation CEO Dr.Soumitro Chakraborty and his team are working for new upcoming projects and are also honoured with many awards for their work. We can contact Fiinovation through their social media sites like Facebook, Twitter, Linkedin as they keep transparency about their work.

Following are the Links:

Fiinovation Facebook

Fiinovation Twitter

Fiinovation Linkedin

Fiinovation Delhi NGO address: 24/30, Ground Floor, Okhla Industrial Estate, Phase III New Delhi – 110020, Delhi, India

Fiinovation CSR - Sustainability of products, people, and planet

In the corporate world the competition became more fierce and widespread and this is the reason as leaders were given less time to deliver results, they had to focus more on corporate strategies and sacrifice their involvement with the workforce but the definition of the corporate world is slowly changing, such as employees are better educated and more aware of their rights, options, and desires, and expect the same to their leaders to be visible, motivated, actively participating, respectful, and most importantly open to suggestions from employees at all levels. Since the last 20 years or so, the concept of corporate social responsibility is gaining more attention around the whole world among business people, media, investors, shareholders, and academics from a wide range of disciplines.

 “Sustainable development implies meeting the needs of the present without compromising the ability of future generations to meet their own needs.”

                                                                    – The Brundtland Commission to the UN, 1987

The corporate world focuses on four aspects of sustainability. 

There are four approaches:

1. Societal influence: as a  measure of the impact that society makes upon the corporation in terms of the social contract and stakeholder influence. 
2. Environmental Impact: Is the effect of the actions of the corporation upon  its geophysical environment.
3. Organization culture: It is the relationship between corporation, stakeholders and  particularly employees.
4. Finance performance: An adequate return for the level of risk undertaken.

Sustainability is a response to the challenges of the modern world which transforms threats and problems into development opportunities for companies from the public and private sectors. The social responsibility and ethical aspects are of great importance in the modern world due to the increasing influence of organizations.

The world faces many environmental crises, and social responsibility helps to improve the environment. How?

Here we go, the world moved towards globalization, and more focus on social responsibility and sustainability or social responsibility and financial performance. Both social responsibility and sustainability or social responsibility and financial performance are the two faces of the same coin. The corporate world focuses more on social responsibilities, such as conducting societal programs that are helpful for the needy. The company’s management encourages employees to participate collectively in social responsibility programs and they try to understand the nature of the relationship between the dimensions of corporate social responsibility concept (cultural, social, economic, ethical, and legal). The concept of corporate social responsibility (CSR) towards society in which it is located, the safety and health,  and contribution to a range of social activities from combating poverty and pollution control and any natural crisis. Definitely, the size of the company matters such as small, medium and large, according to this they establish their strategy of social responsibility through that Companies work to balance their participation in CSR programs. 

Fiinovation  working on the Concentric model as well as Ethical model, it contains four kinds of social responsibilities that constitute total CSR:  economic (products, job, financial stability and growth), ethical (responsibilities to exercise the economic functions with a sensitive awareness of ethical norms), philanthropic (amorphous responsibilities that businesses should get involved with to improve the social environment) and legal (obey the law). fiinovation believes this model provides a wider scope of economic responsibilities, which include: generating wealth to improve the nation’s standard of living, supplying the needs and wants of people for goods and services, selling goods and services at fair prices, providing employment and fair wages and eliminating poverty in a holistic manner and also they  contribute to shaping the public agenda instead of simply reacting to policy choices advocated by others. fiinovation is a most promising corporation because they contribute to the society or the nation, rather than being confined to pure money-making ventures.

Innovative Financial Advisors Pvt Ltd, is a leading research and advisory firm that offers expertise in corporate social responsibility (CSR) and sustainability domain. Fiinovation family bridges the gap between the NGO and the companies and gives proper guidance to invest in the CSR activities which will benefit the society. They primarily focus on practise areas like health, education, livelihood skills and environment. Fiinovation CSR activities are appreciated by many corporates and the Fiinovation news about their latest projects is also covered by well-known media channels like ANI News and economic times. In February 2017 Fiinovation and Uflex Ltd jointly awarded for Best Environment-Friendly Projects and the title of the project was  Natural resource conservation & optimization of ecosystem services’’. The Fiinovation team always focuses on how their Fiinovation CSR activities make impactful for developing nation India. They mainly focus on social problems. Fiinovation believes action speaks louder than words. They have mentioned their work in Fiinovation Blogs that explains how solving social problems is their first responsibility. Fiinovation CEO Dr. Soumitro Chakraborty and his team are working for new upcoming projects and are also honoured with many awards for their work. Some of the Fiinovation projects related to environmental sustainability are Rainwater harvesting, water management projects, developing various strategies for providing safe drinking water, solid waste management etc. We can contact Fiinovation through their social media sites like Facebook, Twitter, Linkedin as they keep transparency about their work.

Following are the Links:

Fiinovation Facebook

Fiinovation Twitter

Fiinovation Linkedin

Fiinovation Delhi NGO address: 24/30, Ground Floor, Okhla Industrial Estate, Phase III New Delhi – 110020, Delhi, India

Fiinovation impact assessment for dairy-based CSR intervention in Rajasthan

Innovative Financial Advisors Pvt. Ltd. (Fiinovation) has partnered with a rapidly growing multi-diversified conglomerate to assess the impact of its ongoing CSR intervention in Sikar and Dungarpur district, Rajasthan.

The project focuses on improving dairy output and enhancing milk productivity in rural households. Under the project, Artificial Insemination (AI) services, veterinary care and treatment are provided through trained livestock assistants.

The project is also building the capacity of dairy farmers in order to take up better cattle management practices. To help the farmers better their livestock management, services like 24/7 helpline, health camps and tools such as chaff cutters are provided under the project.

The project has identified 240 Champion farmers from Dungarpur and 200 Champion farmers in Sikar district and is being projected as role models. These farmers are adopting new approaches to enhance milk productivity that include improved feed and fodder practices, scheduled vaccinations, regular veterinary treatment, improved sheds for cattle, procuring better breeds for higher milk production and adopting artificial insemination for improving the breed of existing livestock.

Fiinovation in its capacity has undertaken a comprehensive detailed impact assessment and way forward study of the project in the districts. The study aids in evaluating the design and planning structures of the project, status of on-ground implementation, and internal controls through monitoring mechanisms and assessment of the sustainability of the program.

"With the increasing population, the demand for milk and dairy products will continue to rise. In order to meet the demand, the country needs to upgrade its infrastructure at the village level and adopt advanced techniques to improve livestock production", said Dr. Soumitro Chakraborty, CEO Fiinovation.

"The project in Dungarpur and Sikar, aims to fill the gap in infrastructure and adopt advanced methods to improve milk productivity. The project will not only meet the increased demand for milk and milk products but will also fulfil the objective of doubling the farmer's income"', he added.
Story is provided by NewsVoir.

Fiinovation reviews: Amplifying CSR through Social Media

Gone are the days, when companies use to contribute towards social causes without analysing the social return of investments. The Delhi-based CSR Consultancy, Fiinovation is of opinion that in today’s date, companies are not only doing good but they are also utilizing every possible medium to promote and spread awareness about their social campaigns and sustainability practices. Social media, being the favorite and most effective medium. Hence, it will be foolish of any corporate to ignore the power of social media rather they should use it as a tool to increase the footprint of their corporate social responsibility initiatives across the globe.

Using social media for promoting the good cause can lead to a plethora of business benefits ranging from increased stakeholders engagement, enhanced goodwill, brand visibility and competitive advantage. A joint study by the Pew Research Center and John S. And James L. Knight Foundation reveals that 63% of the space at Facebook and Twitter serves as a source for sharing news about events and global issues. Hence, it is also important to communicate the brand messages to intended audience through the channels preferred by the audiences.

As per cio.com, the 1.8 billion monthly active users of Facebook, sends out an average of 31.25 million messages every minute everyday. These numbers prove that social media platforms provide an influential network of passionate customers supporting brand’s initiatives and endeavours. Companies like P&G have leveraged the benefit of this spectacular stakeholder presence through their campaign, “Future Friendly Challenge” on Facebook. The program was launched to help customers save water, conserve energy, and reduce waste through several activities like donating clean drinking water to children for a day, pledging to save energy and reduce wastage and save energy for 90 days. P&G designed the strategy in a way that customers can send page invitations, educate their friends and motivate them to participate in the challenge. The brand also invited the followers to share their experience and tips on how to fulfil the objectives of this challenge.

Through this simple initiative, P&G received tremendous Return on Engagement within a few months. The statistics show that around 20,000 followers participated in the challenge and saved water and energy as well as reducing wastage for 3 months. The clean drinking was donated by each of them, amounting to 20,000 days of clean water donation. Around 7000 posts were made and shared by the supporters comprising their tips and experiences leading to total active engagement of around 48,000. The above example of P&G, integrating CSR with social media strategy has not only amplified the good actions of the company but have also helped in generating large number of supporters across the social media platform. Additionally, this will create a lasting impact on the minds of customers, strengthen trust and loyalty in the brand providing them edge over their competitors. Fiinovation appreciates P&G for utilizing the social media platforms for spreading awareness about their CSR campaign as well as passively educating customers about the importance of safe drinking water and energy conservation.

Looking at the stupendous growth of social media platforms in near future, brands are not going to leave any stone unturned in communicating and promoting their CSR initiatives on the social networks. They find it the best and easiest mediums to engage their stakeholders and enhance their brand value.

Nike’s Digital Advocacy Director Laura Adams says social media has become instrumental in Nike’s evolution as a brand and as a socially responsible and more sustainable enterprise. “At the end of the day, it’s the people out doing work that are going to get us to achieve our goals,” said Adams.

Fiinovation || Dr Soumitro Chakraborty wins 'CEO of the year' award at the 8th World CSR Congress held in Mumbai

Dr Soumitro Chakraborty, Chief Executive Officer of Innovative Financial Advisors Pvt. Ltd. (Fiinovation), was met with 'Chief of the year' grant at the eighth World CSR Congress held in Mumbai on February 18.

The World CSR Congress this year focussed on the mix of Sustainable Development Goals (SDGs) in corporate techniques, advancement, and vital collusions. The honor perceives Fiinovation's commendable work in the social improvement division and significant CSR and supportability programs.

Driven by the need to move creative reasoning and activity prompting practical social change, Dr Chakraborty carefully strategised a few supportability programs crosswise over India in association with various partnerships and common society associations. He left the job of a functioning pilot in 2006 and with a mean to manufacture a foundation that may reliably conquer any hindrance between the private part and common bodies, established Fiinovation in 2009.

Throughout the years, he has demonstrated his assurance by changing over difficulties into circumstances and conveying quality, compelling and vital answers for associations for social activities at a grass root level, going for comprehensive development.

Sponsored by rich sectoral experience and significant order in maintainability and authority as a subject has earned him the respect of being a compelling keynote speaker at different national and global gatherings. He has likewise written articles for driving national productions around the job corporates could play in guaranteeing and building a manageable world.

The eighth release of World CSR Congress saw cooperation from 33 nations and perceived the endeavors of people and associations.

"I feel lowered on getting the CEO of the year grant. This has a place more with Fiinovation family than me. No pioneer can accomplish only anything. This is the productive aftereffect of all the diligent work of every individual from the family. This acknowledgment will additionally fortify our determination in building a superior feasible world", said Dr Chakraborty on the event and ascribed the success to his group.