Saturday 6 June 2020

CSR activities for Safe Drinking Water





Water plays a very important role in survival, each and every living being on this planet depends on it,without water there is no life. About 71% of the earth surface is covered by water; it is present everywhere in the form of rivers,lakes,glaciers,oceans etc. As human being cannot cannot survive without water it is necessary that they consume proper drinkable water to stay safe from various diseases. Consumption of contaminated water is linked to transmission of diseases such as typhoid, cholera, diarrhoea, polio etc. The majority of the people in rural areas are suffering from such diseases. The government is working on various projects to provide safe and sanitized drinking water facilities in rural areas and also it is the responsibility of the organizations to provide assistance for the same. Hence various organisations are planning their CSR activities in such water management projects so that each and every individual will live a healthy and prosperous life.


Innovation Financial Advisors Pvt Ltd (Fiinovation) is a leading research and advisory firm that offers expertise in Corporate Social Responsibility (CSR) and sustainability domain. Fiinovation consults and provides guidance to the companies who are investing in their CSR activities.


Center for Youth Development and Activities (CYDA) and Peoples Forum joins hands with Fiinovation on different health care projects. Fiinovation conducted a study of ‘’Mid-term evaluation of safe drinking water’’ at Vijayawada and Visakhapatnam in Andhra Pradesh for a Pharmaceutical Company.The project was to address the acute shortage of safe drinking water in that area. Fiinovation conducted a study and suggested correction measures for the future. Various Organisations made partnership with Fiinovation for different projects of their CSR activities. These Fiinovation projects are well recognised and appreciated by many corporates and they are investing in Fiinovation CSR activities for better outcome.

From the Source:

As per the reports published by the World Health Organisation (WHO) only 71% of the global population used safely managed drinking water services.In least developed countries 21% of healthcare facilities have no water services and 22% have no sanitisation services.

How Industries creates water pollution

Many industries dump waste and chemicals into the river and seas which creates water pollution and this polluted water goes in the areas where people use it for drinking and other purposes. Industrial waste, oil leaks from ships, inadequate industrial practices, use of plastics are some of the reasons for water pollution. As the Industries are majorly responsible for water pollution it becomes their responsibility to fix it up by implementing their CSR activities in providing safe drinking water facilities.

About 70% of India’s population lives in rural areas so it becomes necessary to provide safe drinking water and facilities for their well being.

Following are the CSR activities which company can implement for providing safe drinking water in rural areas :

Setup wells and ponds in rural areas

Provide proper water supply for every households

Provide Rainwater harvesting facilities

Spread awareness about the diseases caused by consuming contaminated water

Provide healthcare facilities

To stop disposing industrial waste in rivers & oceans

Many NGOs are also implementing the projects of safe water supply to rural areas. Fiinovation CEO Dr Soumitro Chakraborty and team are working on different CSR projects in different parts of the country. Fiinovation blogs provide information about the CSR activities which are implemented by companies and also address various environmental issues. We can contact Fiinovation from different social media sites like Facebook, Linkedin, Twitter etc as they give updates about their projects. Fiinovation news, Projects, articles are uploaded on their Youtube channel.

Following are the Links: Fiinovation Twitter

Fiinovation Youtube

Fiinovation Facebook

Fiinovation Delhi Address: 24/30, Ground Floor, Okhla Industrial Estate, Phase-III, New Delhi- 110020, Delhi, India.

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